You don’t have to be Malcom Gladwell to notice that in the mustard world, fads come and fads go, varietals and variants are tried and eventually embraced by consumers.
Ketchup always stays the same.
Here at Finkbuilt Labs, our plan is nothing less than to shake the world out of this condiment orthodoxy by introducing a NEW tomato ketchup. Change can be unsettling, but fear not, FINKZ Tomato Ketchup will do everything your old ketchup did, and more.
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